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AdobeJanuary 2010 Newsletter

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New Control Panel

Have you noticed the New Control Panel? This new upgrade should be more friendly to manage your hosting account. Security code has been implemented to safeguard from malicious intruders. To access you Cpanel go to your http://yourdomainname.com/ and login to see the new improvements. Among e-mail, file configuration you will find the average monthly unique visitors of your site. Including the total number of pages visited and total number of hits.

Cpanel

Adword Program - Keywords: which ones are working for your business?

Looking at the volume of keyword clicks you recieve is one way to see which keywords your potential customers find most appealing. But this is only one measure of success. Your keyword clickthrough rate (CTR) is another important measure of your keyword performance and can be seen by logging into your account and clicking on the 'Keywords' tab. CTR is often seen as a measure of relevance as it shows you the proportion of users who clicked on your ad after they saw it when searching on your keywords. A low CTR (less than 1%) on the Search Network may indicate an opportunity to optimize your keywords. Improved keyword relevance and a higher CTR help increase your ad's position and performance.

As you review your top performing keywords, you can expand on those that are working well by adding other relevant variations.

Local Business Center

Free listing 
Local customers already search Google for the products and services you offer. Create a business listing to be sure they find you. Your listing should appear on Google Maps within two weeks.

For Advertisers: Google AdWords

Google AdWords lets you promote your business alongside relevant Google search results.
Advertise to people searching and viewing content across our network
Reach people actively looking for information about your products and services online
Easily control costs - pay only when people click on your ad

Web Site Benefits

1. A website is a tool and can be of significant help to your business.
2. It can cut alot of time you put into giving information to customers.
3. It can answer questions and perform tasks for you.

Websites can be:

-informational, storing content and articles based on a topic.
Sites can run eCommerce solutions that help you with your sales process.
-generate leads, asking customers to fill out forms with their information and interests.
-be a hybrid site, with mixed purposes, like offering a free ebook or free access to information (informational) in return for contact information (lead generation).

WEB TRAFFIC

Your web site statistics is located in your Control Panel located at
http://yourdomainname.com/cpanel
(contact us for your access code).
Here you will find the average monthly unique visitors of your site. Including the total number of pages visited and total number of hits.

Include a Form

By including a Form in you website increases traffic and sales to your site. These inquires can go directly to your e-mail or to a spreadsheet. Use a clearly definable call to action. "Email for more information." Click here to sign up." Tell visitors where to go. Call us to set it up for free.

CLICK HERE to PLACE A REQUEST

 

GOOGLE PROGRAM

The Google program targeted to direct markets. Here are the specs:

* Advertise to people searching on Google and our advertising network
* Reach people actively looking for information about your products and services online.

* We will provide you with your Campaign Summary.

CLICK HERE to JOIN THE PROGRAM


PRICE

If you have Silver Hosting we are currently promoting your website to Google.

Easily control costs - You pay only when people click on your ad. Google Add Words Program charges a fee only for successful impressions.

KEYWORDS

We encourage our clients to updates KEYWORDS, so we can post them to the Search Engines.
-Refocus your efforts on search engine optimization and focus on keywords that do fit, not just what might be popular. You can plan the sort of traffic you want and focus your outreach efforts on that.
-Plan your search engine campaigns can make them more effective,bringing the right customers to you. You don't need 1,000 random visitors a day, when 100 qualified visitors will do. Do you deliver flowers in London? The title Send Red Roses in London is likely to win you more clicks than just Send Red Roses. Follow these tips and you'll give your ad the best chance for success. Once you've got the big points in place, try polishing your ad with these smaller ideas: Capitalize the first letter of each word in your title and your URL. For example: Buy Fresh Red Roses instead of Buy fresh red roses. Avoid gimmicks such as using ALL CAPS, or repeating words or exclamation points (as in Buy, buy, buy!!!). Avoid generic superlatives such as "The best" or "#1". Simplify. Use plain language and short words.

REQUEST UPDATE YOUR KEYWORDS

E-Marketing Special $199/yr.

Get Web Hosting Web Hosting
Do you need a domain name or web hosting? our "HostbyMasters" plan provides affordable, secure and reliable Linux hosting. We provide tracking tools to tune up site hits and traffic. Other tools include PHP Mysql database controls, mailing lists, webmail, and more.

 

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